Horror- Carrie

The trailer starts with a creepy poem being read which immediately acts as a genre indicator pointing to horror, the camera starts at a low angle establishing shot introducing the audience to the house that the film is set in. The camera then quickly pans around a low lit room, so although the audience can see basic features of the room they are unable to see detail, the poem/song is still being played but there is also very quiet screams being heard leaving a sense of mystery to the audience as they are unsure where they are coming from. The lady who is singing is then introduced with a medium shot while she is cutting up fabric- at this point not much information is being revealed conforming to the stereotype of horror films keeping a sense of mystery. Although the singing is still taking place the screams and banging gets louder while the camera focus on where the noise is coming from, with an extreme close up of a lock on the door, this suggests that something scary is locked behind here and helps to build the tension. This then cuts to production titles to give the audience the chance to have a slight break and reflect on what they have already seen. The trailer then seems to drift away from what was shown before and seems to show a very normal mother daughter relationship, the audience then assume from this that the young girl may be the one to be put in danger and this is a convention to horror films due to young girls being more vulnerable. This young girl appears to be the main character as is represented as the outcast as she is being bullied, the non-diegetic music has slowed down more and is much softer enabling the audience to feel pity towards this girl. In the shot of the girl being bullied she is placed on the left hand side so the audience see her first and how upset she seems and then they see the bully, this draws away from normal conventions of horror. When the setting changes back to the house there is a close up of the young girl appearing to argue with her parents, this is when there is a medium shot of the mother opening a door saying 'Go to your closet and pray' this is when the audience notice that the mother has strange beliefs and is very forceful with her daughter, this links to the earlier part of the trailer. The mum is dressed in dark old fashioned clothing suggesting that she is trapped in the past and her views are more traditional and religious. There is then fast pace jump cuts between mum and daughter, with one shot being of the cross, this helps to continue to build tension, especially when you see the jump cuts slowing down then the camera focus on the crack in the door, implying that this is a key bit of evidence. The volume goes up and down throughtout the trailer incorporating a lot of screaming and whispering, while the audience try ad work out who the antagonist is within the film. The montage at the end that flips between the mum talking and the event appears to act as a foreshadowing giving a slight hint at what happens in the film, the montage includes so many different events it makes it difficult for the audience to focus on them all, this means that it would keep them interested enough to go and see the film when it is released. The title of the film is the last thing to appear which comes up on a plain black background, written in white blood splattered lettering, this makes the title of the film stick in the viewers head and reminds them of the blood and gore that is to be expected in the film.

Comedy- Bridesmaids

Starts with very upbeat punchy music to build excitement and pace, the first shot that is linked with this is an establishing shot of an American skyline which introduces the audience to the setting. There is quickly dialogue introduced 'I'm engaged' which tells the audience the main story line, there is also a two shot of the two women both whom seem very excited about the news. An over the shoulder shot puts more focus on the blonde character making us assume she is the main character, despite her excitement her facial expressing portrays more shock about the news. As she is asked to be maid of honour it puts a lot of pressure on her which is portrayed through the characters nervous giggle  and her way of relieving some of this pressure is by drinking wine from the bottle, making it more funny. This is become an increasing stereotype of middle aged women to drink wine from the bottle allowing this type of comedy to appeal to a larger audience. The non-diegetic sound is introduced again but this time it is much more basey, this is used to introduce a new location, a very posh building. This location is contrasted by the mid shot of the lady in her beaten up old car which is not something you would associate with this posh setting- this is enforced by funny dialogue about having to punch the car to start it. Although the character is dressed as what they would consider to be posh she is underdressed in comparison to the other people in the room. The difference between them is emphasised by a use of an over the shoulder shot looking onto the bride and the maid of honour, this would imply that these two have more similar personalities whereas the rest of the bridesmaids are a lot posher. This montage continues through the greetings of all the bridesmaids,  all whom say a similar thing about being single- this would increase the humour and may even bring the audience closer with this character as most females can relate to the situation of being the single friend. One of the bridesmaid subverts to the others as she is also seen in more comedic way with funny dialogue. There is a medium shot of all of the six ladies sat around a table cheersing suggesting thar despite their differences they all become friends, this helps to keep the comedy on going as all of the character have very different personalities making their interactions between one another funny. All of the ladies have very different ideas for the bachelorette party while the use of the close up on the maid of honour implies this is not her cup of tea. The use of mise-en-scene further creates difference between the six as they are all dressed in completely different clothing. The montage which includes a long shot of them all walking together, fireworks and puppies keeps the excitement in the trailer while not revealing to much of the film. In the montage there is a long shot of what appears to be the braid falling in the middle of the road suggesting that not only does this film follow the whole journey of the wedding, it illustrates the difficulties during it. The last shot of the trailer is a medium shot of all the bridesmaids going to find wedding dresses, when Megan does a large burp, this not only subverts to the usual behaviour of how you would act in this situation further supports that she is the particularly funny character within the film, this is then followed by more funny dialogue by her. Not only is it her dialogue that makes her more funny but she is also a much smaller more butch character making her appear completely different to the others allowing her to stand out more. This would conform to the usual stereotype of comedy films as they usually have one joker character however this is often played by a man, also in this film all of the characters appear to have some quirks about them making them all slightly humorous to watch.

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